Nintendo launches MAR10 Day celebrating 40 years.
Nintendo launched its annual MAR10 Day celebration with a major surprise for fans of the Mushroom Kingdom. A brand-new trailer for The Super Mario Galaxy Movie debuted alongside the announcement that Donald Glover will voice Yoshi in the upcoming animated adventure.
The film, produced by Nintendo and Illumination, will arrive in theaters nationwide on April 1. Tickets are already available as the studio builds excitement for Mario’s next cinematic journey into the cosmos.
A Cosmic New Look at Mario’s Next Movie Adventure
The new trailer offers fans another glimpse at the interstellar world of The Super Mario Galaxy Movie. Inspired by the beloved Super Mario Galaxy games, the story expands Mario’s universe beyond the Mushroom Kingdom and into a vibrant cosmic playground filled with gravity-bending worlds and larger-than-life threats.
The voice cast for The Super Mario Galaxy Movie brings together a stacked lineup of talent from across film, television and comedy. The ensemble includes Chris Pratt as Mario, Anya Taylor-Joy as Princess Peach and Charlie Day as Luigi, alongside Jack Black as Bowser and Keegan-Michael Key as Toad.
The cast also features Benny Safdie, Donald Glover as Yoshi, Issa Rae, Luis Guzmán, Kevin Michael Richardson and Brie Larson, adding even more star power to Nintendo and Illumination’s latest animated adventure set in the beloved Mario universe.
In addition, the reveal of Donald Glover as Yoshi quickly became the headline announcement of MAR10 Day. Yoshi remains one of Nintendo’s most beloved characters, and Glover’s casting adds another major star to the film’s already high-profile voice lineup.
The trailer highlights colorful galaxies, adventurous new locations, and the familiar charm that helped make Mario one of the most recognizable characters in entertainment history.
Nintendo Today! App Unlocks Movie Collectibles
To celebrate the upcoming release, Nintendo also launched a special promotion through its free Nintendo Today! smart device app. Starting March 10, fans can log in daily to unlock digital Collectible Cards based on characters and moments from The Super Mario Galaxy Movie.
In total, 40 collectible cards will be available through June 10. Players who unlock at least three cards during the promotion period from March 10 through May 31 will earn My Nintendo Platinum Points.
Beginning April 1, the app will introduce another interactive feature for moviegoers. Fans attending screenings at participating theaters can scan the official film poster to unlock exclusive digital content tied to their viewing experience.
This includes a digital photo frame that records the date and theater location where the movie was seen, along with wallpapers and additional collectible items.
New Mario Adventures Coming to Nintendo Switch 2
Nintendo also used MAR10 Day to showcase new trailers for upcoming Nintendo Switch 2 titles starring Mario and friends. One highlight includes a new overview trailer for Super Mario Bros. Wonder – Nintendo Switch 2 Edition + Meetup in Bellabel Park, which launches March 26.
The company also revealed a sneak peek at Yoshi and the Mysterious Book, a brand-new adventure arriving May 21 on Nintendo Switch 2. The colorful platformer promises to continue Yoshi’s legacy of creative level design and imaginative storytelling.
Additionally, Nintendo announced Talking Flower, another quirky Mario universe experience, releasing on March 12.
LEGO Reveals New Luigi Mario Kart Set
LEGO joined the MAR10 Day celebration with a new collectible set designed for adult builders. The LEGO Mario Kart Luigi & Mach 8 set features 2,234 pieces and recreates Luigi behind the wheel of the Mach 8 kart.
The buildable Luigi figure includes posable arms, hands, and head for dynamic display options. Builders can mount the kart on a display stand or remove it to showcase the vehicle from multiple angles.
The new set also pairs with the LEGO Mario Kart Mario & Standard Kart model, allowing collectors to create a full racing display. LEGO Mario Kart Luigi & Mach 8 is available for preorder starting March 10.
Special Game Deals and Classic Releases
Nintendo is also offering discounts on select Mario titles to mark the occasion. Through March 14, participating retailers and official Nintendo stores will feature deals on games starring Mario and his friends.
Digital offers are available through the Nintendo eShop and My Nintendo Store until March 15. Fans can visit Nintendo’s Sales and Deals page to view the complete list of promotions.
Meanwhile, Nintendo Switch Online + Expansion Pack members can now enjoy classic titles such as Mario vs. Donkey Kong, Mario Clash, and Mario’s Tennis.
Nintendo Music has also expanded its catalog with the addition of the soundtrack from Super Mario 3D World + Bowser’s Fury.
Tetris 99 Event Celebrates Mario Galaxy
The celebration continues next month with a special Tetris 99 event inspired by Super Mario Galaxy and Super Mario Galaxy 2. The 52nd MAXIMUS CUP will run from April 3 through April 6.
Players who earn at least 100 event points in Tetris 99 mode will unlock a new themed in-game design based on the iconic galaxy adventures.
MAR10 Day Continues to Celebrate Mario’s Legacy
From game reveals and collectibles to a brand-new movie trailer, MAR10 Day continues to showcase the lasting impact of Mario across gaming, film, and pop culture.
However, the biggest highlight remains The Super Mario Galaxy Movie. With Donald Glover joining the cast as Yoshi and the film arriving in theaters April 1, Mario’s next big-screen adventure looks ready to take fans on a journey far beyond the Mushroom Kingdom.
Fans can explore all MAR10 Day activities and updates at Nintendo’s official Mario hub.
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Sean Tajipour
Sean Tajipour is the Founder and Editor of Nerdtropolis and the host of the Moviegoers Society and Reel Insights Podcast. He is also a member of the Critics Choice Association. You can follow on Twitter and Instagram @Seantaj.
